LinPack-for-Tableau - Dashboard templates for Marketing

Digital Marketing

Template	Web Traffic	Digital Ads

Description
	Better understand your website traffic data through a highly engaging and intuitive dashboard.	Better understand the efficiency on your Digital Ads campaigns: : Awareness, Engagement Investment Efficiency, Top Campaigns, Most efficient keywords...
Required attributes	13 attributes	15 attributes
	Date Channel Grouping Device Category Page Title Country Source / Medium PageViews Unique PageViews Sessions Bounces Exits Time on Page Page Load Time	Date Ad Distribution Network Campaign Ad Group Ad Content Destination URL Keyword Cost Impressions Clicks PageViews Sessions Bounces Time on Page Session Duration
KPIs	11 KPIs	13 KPIs
	Total Sessions Session Duration Total Pageviews Avg Pageviews Avg Time on Page Total Unique Pageviews Avg Unique Pageviews Total Bounces Bounce % Page Exits % Page Load Time	Total Cost Total Impressions CPM (Cost per 1'000 impressions) CTR (Click-Through-Rate) Impressions per Click Total Clicks CPC (Cost per Click) Total Sessions Total Pageviews Total Bounces Bounce % Avg Duration (s) Avg Pageviews
Dashboard pages	8 pages	7 pages
	Web Traffic Home Web Traffic Cockpit Web Traffic Top Performers Web Traffic Acquisition Top Pages Web Traffic Adhoc Analysis Web Traffic Country Analysis Top 4 KPIs Trends (MTD/YTD)	Digital Ads Home Google Ads Cockpit Digital Ads Top Performers Top Keywords Campaign Performance Evolution Digital Ads Adhoc Analysis Top 4 KPIs Trends (MTD/YTD)
More information
	More info on Web Traffic	More info on Digital Ads
Ready to start?
	CreateWeb TrafficDashboard	CreateDigital AdsDashboard