Marketing

Digital Marketing

Template	Web Traffic	Digital Ads
Description
	Better understand your website traffic data through a highly engaging and intuitive dashboard.	Better understand the efficiency on your Digital Ads campaigns: : Awareness, Engagement Investment Efficiency, Top Campaigns, Most efficient keywords...
Required attributes	14 attributes	15 attributes
	Date Channel Grouping Device Category Page Title Country City Source / Medium PageViews Unique PageViews Sessions Bounces Exits Time on Page Page Load Time	Date Ad Distribution Network Campaign Ad Group Ad Content Destination URL Keyword Cost Impressions Clicks PageViews Sessions Bounces Time on Page Session Duration
KPIs	12 KPIs	13 KPIs
	Total Sessions Session Duration Total Pageviews Avg Pageviews Avg Time on Page Total Unique Pageviews Avg Unique Pageviews Total Bounces Bounce % Page Exits % Page Load Time Daily Sessions	Total Cost Total Impressions CPM (Cost per 1'000 impressions) CTR (Click-Through-Rate) Impressions per Click Total Clicks CPC (Cost per Click) Total Sessions Total Pageviews Total Bounces Bounce % Avg Duration (s) Avg Pageviews
Dashboard pages	8 pages	7 pages
	Web Traffic Home Web Traffic Cockpit Web Traffic Top Performers Web Traffic Acquisition Top Pages Web Traffic Adhoc Analysis Web Traffic City Analysis Top 4 KPIs Trends (MTD/YTD)	Digital Ads Home Google Ads Cockpit Digital Ads Top Performers Top Keywords Campaign Performance Evolution Digital Ads Adhoc Analysis Top 4 KPIs Trends (MTD/YTD)
More information
	More info on Web Traffic	More info on Digital Ads
Ready to start?
	CreateWeb TrafficDashboard	CreateDigital AdsDashboard

Start-up

Template	Digital Strategy
Description
	Complete Digital Strategy assessment for Start-ups: Customer Lifetime Value, Customer Churn, Marketing Campaign Profitability...
Required attributes	9 attributes
	Date Client Registration Date Client Product Marketing Source Revenues Margin Quantity Marketing Costs (optional)
KPIs	12 KPIs
	Total Revenues Total Margin Margin % Total Sales Costs Sales Costs % Total Sold Quantity Distinct Items Sold # Average Selling Price Active Clients # Client Lifetime Revenues per Client New Active Clients #
Dashboard pages	11 pages
	Digital Strategy Home Start-up Cockpit Digital Strategy Top KPIs Breakdown Digital Strategy Top KPIs Trends Customer Insight Client Acquisition Customer Lifetime Value & Churn Rate LTV Evolution Digital Strategy Adhoc Analysis Active Customers Evolution by Cohort Marketing Profitability
More information
	More info on Digital Strategy
Ready to start?
	CreateDigital StrategyDashboard