/uploads/galerie/000233/GALV Web Acquisition.PNG

 

Presentation

This dashboard page shows where the traffic of your web site is coming from.

It is composed of two sections:

  • Traffic per Channel
  • Top 10 Sources of Traffic

 

Traffic per Channel

At the top of the section, you can see the evolution of Total Sessions per channel.

Below, you can see for each channel:

 

Top 10 Sources of Traffic

This section shows for the main sources of traffic:

 

 

Select Current Period

'Current Month' and 'Current Year' selectors allow you to easily select what is the period (month and year) you want to analyze.

 

Select Performance Scope

'Performance Scope' selector allows you to easily switch from one type of Performance Analysis to another.

Just pick-up what you want to analyze:

There are five types of Performance Analysis available:

  • Current Month vs Previous Month (e.g. if you selected Nov-2017 as being your current month, you will analyze Nov-2017 vs Nov-2016)
  • Current Month vs Same Month, Previous Year (e.g. if you selected Nov-2017 as being your current month, you will analyze Nov-2017 vs Oct-2017)
  • Current Month: Actual vs Target  (e.g. if you selected Nov-2017 as being your current month, you will analyze Actual Nov-2017 vs Target Nov-2017)
  • Year-to-Date: Current Year vs Previous Year (e.g. if you selected Nov-2017 as being your current month, you will analyze YTD Nov-2017 vs YTD Nov-2016)
  • Year-to-Date: Actual vs Target  (e.g. if you selected Nov-2017 as being your current month, you will analyze Actual YTD Nov-2017 vs Target YTD Nov-2017)

Note: 'Current Month: Actual vs Target' and 'Year-to-Date: Actual vs Target' are only available in the list if at least one of your KPIs is defined as having a related Target.

 

Filter your data

This data visualization comes with four top filters:

In your Google Analytics (LV) dashboard, you will be able to filter on:

  • Channel GroupingThe default channel grouping that is chared within the View (Profile) [Acquisition - ga:channelGrouping]
  • Device CategoryThe type of device: desktop, tablet, or mobile [Users - ga:deviceCategory]
  • CountryThe countries of users [Users - ga:country]

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