dashboard page template for tableau on Digital & Social Media Google Google Analytics Web Traffic Acquisition data visualization dataviz

 

Presentation

This dashboard page shows where the traffic of your web site is coming from.

It is composed of two sections:

  • Traffic per Channel
  • Top 10 Sources of Traffic

 

Traffic per Channel

At the top of the section, you can see the evolution of Total Sessions per channel.

Below, you can see for each channel:

 

Top 10 Sources of Traffic

This section shows for the main sources of traffic:

 

 

Select Current Period

'Current Month' and 'Current Year' selectors allow you to easily select what is the period (month and year) you want to analyze.

 

Select Performance Scope

'Performance Scope' selector allows you to easily switch from one type of Performance Analysis to another.

Just pick-up what you want to analyze:

There are five types of Performance Analysis available:

  • Current Month vs Previous Month (e.g. if you selected Nov-2017 as being your current month, you will analyze Nov-2017 vs Nov-2016)
  • Current Month vs Same Month, Previous Year (e.g. if you selected Nov-2017 as being your current month, you will analyze Nov-2017 vs Oct-2017)
  • Current Month: Actual vs Target  (e.g. if you selected Nov-2017 as being your current month, you will analyze Actual Nov-2017 vs Target Nov-2017)
  • Year-to-Date: Current Year vs Previous Year (e.g. if you selected Nov-2017 as being your current month, you will analyze YTD Nov-2017 vs YTD Nov-2016)
  • Year-to-Date: Actual vs Target  (e.g. if you selected Nov-2017 as being your current month, you will analyze Actual YTD Nov-2017 vs Target YTD Nov-2017)

Note: 'Current Month: Actual vs Target' and 'Year-to-Date: Actual vs Target' are only available in the list if at least one of your KPIs is defined as having a related Target.

 

Filter your data

This data visualization comes with four top filters:

In your Google Analytics dashboard, you will be able to filter on:

  • Channel GroupingThe default channel grouping that is chared within the View (Profile) [Channel Grouping - ga:channelGrouping]
  • Device CategoryThe type of device: desktop, tablet, or mobile [Platform or Device - ga:deviceCategory]
  • CountryThe countries of users [Users - ga:country]

Other DataViz in "Google Analytics" Pack

Home

Google Analytics Home

Google Analytics Home
Google Analytics Home Google Analytics Home
Get a Home Page for your Google Analytics dashboard

Cockpit

Google Analytics Cockpit

Google Analytics Cockpit
Google Analytics Cockpit Google Analytics Cockpit
Get a clear picture on your web site traffic: What is the performance of our Web Traffic? Which channels bring us the most sessions? What are the referral sites that send us the most traffic? Where does our traffic come from? What are the most visited pages?

Google Analytics Top Performers

Google Analytics Top Performers
Google Analytics Top Performers Google Analytics Top Performers
Get an instant understanding of your top Google Analytics performers: current, mid and long term performance

Top 4 KPIs Trends (MTD/YTD)

Top 4 KPIs Trends (MTD/YTD)
Top 4 KPIs Trends (MTD/YTD) Top 4 KPIs Trends (MTD/YTD)
Visualize how your Performance is evolving (Month-to-Date and Year-to-Date)

Web Traffic Analytics

Web Traffic Acquisition

Web Traffic Acquisition
Web Traffic Acquisition Web Traffic Acquisition
Visualize which channels and sources are driving your web traffic: Which channels bring us the most sessions? What are the sources of traffic?

Top Pages

Top Pages
Top Pages Top Pages
How efficient are our top visited pages?

Behavioral Analytics

Google Analytics Adhoc Analysis

Google Analytics Adhoc Analysis
Google Analytics Adhoc Analysis Google Analytics Adhoc Analysis
Perform simple ad-hoc analysis on your Google Analytics data set: analyze any of your KPIs across any dimension (trends, distribution and pareto analysis)

GeoAnalytics

Google Analytics Country Analysis

Google Analytics Country Analysis
Google Analytics Country Analysis Google Analytics Country Analysis
Visualize the performance of any of your Google Analytics KPIs, at Country level

Other Dashboard Templates